Advanced Diploma In Social Media Marketing

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£424.99£29.00

Our comprehensive program is meticulously crafted to equip you with the essential skills and knowledge required to thrive in your chosen field. Developed by seasoned professionals with years of industry experience, this course is ideal for those seeking to kickstart their careers or enhance their existing skill set.

Featuring an engaging audio-visual presentation and easily digestible modules, our program facilitates a self-paced learning experience. Our dedicated online support team is available on weekdays to provide assistance throughout your journey.

Key Learning Outcomes

Grasp the fundamentals and their practical applications.
Cultivate the necessary skills for success in your field.
Apply newfound knowledge to real-world scenarios.
Develop effective solutions for relevant topics.
Elevate your employability and career prospects.

Course Curriculum

Module 01: Introduction
Module 02: Mastering Social Media Marketing
Module 03: Introduction To The Social Media Marketing Masterclass
Module 04: Introduction To The Social Media Marketing Section
Module 05: The Social Media Marketing Monster
Module 06: Free Vs Paid Traffic
Module 07: What Is Media?
Module 08: What Is Social?
Module 09: Local Vs International
Module 10: Activities To Complete
Module 11: Introduction To Marketing As A Business Priority
Module 12: The Marketing Company
Module 13: Feast And Famine
Module 14: Continuous Marketing
Module 15: The/Principle
Module 16: Introduction To Understanding The Buyer Journey
Module 17: Meet Bob
Module 18: The Seven Steps To Marriage
Module 19: The Buyer Journey AIDA
Module 20: Attention Content
Module 21: Interest Content
Module 22: Desire Content
Module 23: Action Content
Module 24: Introduction To Bob&#;s World View
Module 25: Understanding World Views
Module 26: Understanding Bob
Module 27: Confirming A World View
Module 28: Bob&#;s World View &#; Activities To Complete
Module 29: Introduction To Social Media Marketing &#; SEO
Module 30: The Truth About Social Signals
Module 31: The Problem With New Websites
Module 32: The Snowball Effect
Module 33: The Great Deception
Module 34: Your Website As Your Data Center
Module 35: Activities To Complete
Module 36: Introduction To Social Media Marketing Platforms
Module 37: Finding Bob
Module 38: What Platform Should I Use?
Module 39: Business Or Personal Branding?
Module 40: Social Media Branding Tips
Module 41: Creating Your Social Media Marketing Biography
Module 42: House Keeping
Module 43: Introduction To Posting On Social Media Platforms
Module 44: The Golden Rules
Module 45: Curation Vs Creation Of Content
Module 46: What Types Of Content Should I Create?
Module 47: Written Content
Module 48: Photography Content
Module 49: Infographics Content
Module 50: Podcast Content
Module 51: Video Content
Module 52: Automation Best Practices
Module 53: Introduction To Social Media Posting Ideas
Module 54: Where Do I Get Posting Ideas From?
Module 55: Stupid Questions
Module 56: Conversations
Module 57: Stories &#; The Power Of Narrative
Module 58: Industry News
Module 59: Content Capture Systems
Module 60: Respecting Your Audience
Module 61: Introduction To Creating A Social Media Marketing Post
Module 62: Take Them To The Movies
Module 63: Headlines
Module 64: Body Text
Module 65: Using Images
Module 66: Video Posts
Module 67: Quizzes And Polls
Module 68: Hashtags
Module 69: Introduction To Community Based Marketing
Module 70: The Best Kept Secret
Module 71: Choosing A Niche For Your Community
Module 72: Choosing A Platform For Your Community
Module 73: Gate Keepers
Module 74: Community Rules
Module 75: Shared Ownership
Module 76: Visiting Other Communities
Module 77: Introduction To Building A Social Media Marketing Plan
Module 78: Why You Need A Plan
Module 79: Your Social Media Schedule
Module 80: Your Content Calendar
Module 81: Setting Realistic Time Frames
Module 82: Responsibilities And Roles
Module 83: SMART Goals For Your Marketing
Module 84: Introduction To Social Media Case Studies
Module 85: Social Media Marketing Mistakes &#;
Module 86: Social Media Marketing Mistakes &#;
Module 87: Twitter Case Studies
Module 88: Facebook Case Studies
Module 89: LinkedIn Case Studies
Module 90: YouTube Case Studies
Module 91: Instagram Case Studies
Module 92: Pinterest Case Studies
Module 93: Social Media Case Studies &#; Activities To Complete
Module 94: Introduction To Creating Social Media Images With Adobe Spark
Module 95: Adobe Spark Tools Explained
Module 96: Example Of An Adobe Spark Social Image Created On Desktop
Module 97: Example Of An Adobe Spark Social Image Created On Mobile
Module 98: Activities To Complete &#; Adobe Spark
Module 99: Introduction To Social Media Profile Image Creation
Module 100: Understanding Your Camera
Module 101: Offset Lighting Set Up For Portraits
Module 102: Front Lit Lighting For Portraits
Module 103: Setting The Exposure
Module 104: Posing The Face
Module 105: Editing A Male Portrait
Module 106: Finishing Your Male Portrait
Module 107: Editing A Female Portrait
Module 108: Introduction To Blogging &#; Copywriting
Module 109: Identifying Your Niche Audience
Module 110: Finding Your Style As A Writer
Module 111: Preparation &#; Tracking Ideas For Your Blogs And Articles
Module 112: Page Setup And Formatting
Module 113: Links And Actions
Module 114: Additional Content On The Page
Module 115: AIDA &#; The Attention Phase
Module 116: AIDA &#; The Interest Phase
Module 117: AIDA &#; The Desire Phase
Module 118: AIDA &#; The Action Phase
Module 119: Additional Thoughts For Your Blogging And Article Writing
Module 120: The Magic Of PDF&#;s
Module 121: Google Search &#; Understanding How Google Search Works
Module 122: Local SEO Ranking Factors
Module 123: Your Local Ranking Factors &#; How They Impact Your SEO
Module 124: Your Analytics Spreadsheet
Module 125: Domain Authority And Page Authority
Module 126: Trust Flow
Module 127: Check Your Local SEO Ranking Score
Module 128: Google Local Search
Module 129: Cleaning Up Old Google Local Listings
Module 130: Creating A Google Review Strategy
Module 131: Citations &#; Setting Up Your NAP Page
Module 132: Managing Your Citations
Module 133: Back Linking &#; An Introduction
Module 134: Checking The Quality Of Your Back Links
Module 135: Building Back Links
Module 136: Social Media Business Pages As Back Links
Module 137: Content Marketing As Part Of Your Local SEO
Module 138: Creating Your Content
Module 139: Understanding Keywords
Module 140: Keyword Strategies &#; How To Use Keywords Effectively
Module 141: Inserting Your Keywords On Your Website
Module 142: Marketing A Local Business
Module 143: AIDA Marketing &#; An Overview
Module 144: Adwords &#; An Introduction
Module 145: Google Profiles For Google Personal Accounts
Module 146: Setting Up A Local SEO Marketing Consultancy
Module 147: Building Your YouTube Landing Page
Module 148: YouTube SEO &#; The Importance Of Titles
Module 149: YouTube SEO &#; The Importance Of Your Descriptions
Module 150: YouTube SEO &#; The Importance Of Tags
Module 151: YouTube End Screen Annotations
Module 152: Publishing And Sharing Your Videos
Module 153: The Real Secret To A Successful YouTube Video Launch
Module 154: Eyes On The Prize
Module 155: Introduction To Audio And Video Production
Module 156: Introduction To Mastering Audio Production
Module 157: Technical Challenges You Will Face
Module 158: Choosing Your Microphone
Module 159: Positioning Your Microphone
Module 160: Reducing Echo
Module 161: Reducing Background Noise
Module 162: The Perfect Studio
Module 163: Additional Equipment
Module 164: Introduction To Mastering Video Lighting
Module 165: Camera Choices
Module 166: Lighting Choices
Module 167: Composition And Presentation
Module 168: Webcam And Smartphone Setup
Module 169: Light Setup For DSLR And Camcorder
Module 170: Light Setup For DSLR And Camcorder
Module 171: Teleprompter And Reference Monitor
Module 172: Setting An Exposure
Module 173: Introduction To Green Screen Video Production
Module 174: Chroma Keying
Module 175: Lighting A Backdrop
Module 176: XSplit Broadcaster &#; An Introduction
Module 177: XSplit Settings
Module 178: Building A Presentation
Module 179: Screen Capture
Module 180: Introduction To On Camera Presence
Module 181: Why You Need A Studio
Module 182: Communicating With Warmth
Module 183: Talking To Bob
Module 184: Find Your Natural Self
Module 185: Take
Module 186: Additional Tips
Module 187: Introduction To Writing A Promotional Script For Your Video
Module 188: Meet Bob
Module 189: Attention
Module 190: Interest
Module 191: Introduction To Editing With Adobe Premiere Pro And Adobe Audition
Module 192: Setting Up Your Folder Structure
Module 193: Colour Grading Your Video
Module 194: Audio Correction Techniques
Module 195: Breath And Click Removal
Module 196: Advanced Audio Cleaning
Module 197: Adding Music To Your Video
Module 198: Exporting Your Video
Module 199: Introduction to Vlogging
Module 200: What Is Vlogging
Module 201: Vlogging Equipment &#; Budget Ork?
Module 202: Vlogging Equipment &#; Budget Recommendations
Module 203: Vlogging Equipment &#; Choosing Yourk Camera
Module 204: Vlogging Equipment &#; Choosing Your Microphones
Module 205: Vlogging Equipment &#; Tripods And Accessories
Module 206: Filming Techniques
Module 207: Editing A Vlog
Module 208: Activities For The Vlogging Section
Module 209: Introduction To Instagram Marketing
Module 210: Understanding Instagram
Module 211: Growing Your Audience
Module 212: Hashtagging Tools
Module 213: Better Pictures With Your Phone &#; Controlling The Exposure
Module 214: Basic Composition &#; The Rule Of Thirds
Module 215: Understanding Light
Module 216: Controlling Your Background
Module 217: Editing Your Images With Snapseed
Module 218: Understanding Instagram &#; Activities To Complete
Module 219: Introduction To Quora Marketing
Module 220: What Is Quora?
Module 221: Setting Up Your Quora Profile
Module 222: Finding Quora Questions To Answer
Module 223: Writing A Quora Answer
Module 224: Quora Growth Tips
Module 225: Quora Activities To Complete
Module 226: Introduction To Pinterest Marketing
Module 227: What Is Pinterest?
Module 228: Setting Up Your Pinterest Business Profile
Module 229: Creating A Board On Pinterest
Module 230: Creating Pins On Pinterest
Module 231: Understanding Rich Pins And Buyable Pins
Module 232: Pinterest Growth Tips
Module 233: Pinterest Board Strategy Examples
Module 234: Pinterest Tools
Module 235: Pinterest Activities To Complete
Module 236: Introduction To Podcasting
Module 237: What Is Podcasting?
Module 238: Getting Started With Podcasting
Module 239: Podcasting Equipment
Module 240: Designing Your Podcast
Module 241: Podcast Recording Tips
Module 242: Finding Guests For Your Show
Module 243: Editing Your Podcast With Adobe Audition
Module 244: Marketing Your Podcast
Module 245: Podcasting Activities To Complete
Module 246: Summary For The Course
Module 247: Resources &#; Advanced Diploma in Social Media Marketing
Module 248: Assignment &#; Advanced Diploma in Social Media Marketing

Designed to give you a competitive edge in the job market, this course offers lifetime access to materials and the flexibility to learn at your own pace, from the comfort of your home.

Why Choose Us?

Learn at your own pace with 24/7 online access to course materials.
Benefit from full tutor support available Monday through Friday.
Acquire essential skills in the convenience of your home through informative video modules.
Enjoy 24/7 assistance and advice via email and live chat.
Study on your preferred device – computer, tablet, or mobile.
Gain a thorough understanding of the course content.
Improve professional skills and earning potential upon completion.
Access lifetime course materials and expert guidance.
Enjoy the convenience of online learning with flexible schedules.

Why Enroll in This Course?

Our program provides a comprehensive introduction to the subject matter, laying a solid foundation for further study. It empowers students to acquire knowledge and skills applicable to both their professional and personal lives.

Assessment

The course incorporates quizzes to evaluate your understanding and retention of the material. These quizzes pinpoint areas for further practice, allowing you to review course materials as needed. Successfully passing the final quiz qualifies you for a certificate of achievement.

Requirements

There are no formal requirements for this course, it is open to anyone who is interested in learning the material.

Career Path

Our course is meticulously designed to equip you for success in your chosen field. Upon completion, you’ll have the qualifications to pursue diverse career opportunities across various industries.

Course Features

Lecture 0
Quiz 0
Duration Lifetime access
Skill level Beginner
Students 0
Assessments Self

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Advanced Diploma In Social Media Marketing

Key Learning Outcomes

Course Curriculum

Why Choose Us?

Why Enroll in This Course?

Assessment

Requirements

Career Path

Course Features

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Advanced Diploma In Social Media Marketing

Key Learning Outcomes

Course Curriculum

Why Choose Us?

Why Enroll in This Course?

Assessment

Requirements

Career Path

Course Features

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